Marketing Tools You Can Stop Paying For (Now That You Have Working Napkin)

A value-driven comparison article Introduction You started out with a few tools maybe an email platform, a design app, and […]

A value-driven comparison article

Introduction

You started out with a few tools maybe an email platform, a design app, and a calendar. But over time, things ballooned. Now you’re managing half a dozen logins, monthly subscriptions, and software you barely use. Sound familiar?

It’s not just frustrating it’s expensive.

Working Napkin was designed to consolidate your entire marketing stack into one simple dashboard. In this article, we’ll break down which tools you can confidently cancel because you no longer need them.


1. Email Marketing Platforms (like Mailchimp, Constant Contact, ConvertKit)

You might be using Mailchimp or another platform to send newsletters and campaigns. But here’s the catch: those tools aren’t built for publishers. They’re built for marketers and that means more complexity, more limitations, and more to manage.

Why you can cancel it:

  • Working Napkin creates branded, ready-to-send campaigns for you
  • Email sequences are built into the platform
  • You don’t need to worry about designing, writing, or scheduling

💸 Average savings: $30–$100/month


2. Social Media Scheduling Tools (like Buffer, Hootsuite, Later)

These platforms are fine if you’re managing multiple brands. But most publishers just need a simple, reliable way to post to Facebook and Instagram.

Why you can cancel it:

  • Working Napkin includes a content calendar and social scheduler
  • Posts are created, branded, and published for you
  • All from the same dashboard where your emails and texts live

💸 Average savings: $15–$50/month


3. Graphic Design Tools (like Canva Pro, Adobe Express)

Look, we love Canva too but are you really using it enough to justify the subscription? If most of your posts and graphics are templated, Working Napkin can handle it.

Why you can cancel it:

  • Pre-built templates made for local publishers
  • Social posts, email graphics, and promotional visuals all done-for-you

💸 Average savings: $10–$25/month


4. SMS Services (like Twilio, SimpleTexting, Podium)

Text marketing is powerful but setting it up through generic tools is time-consuming and often not compliant. Working Napkin simplifies it.

Why you can cancel it:

  • Built-in compliance (opt-ins, unsubscribe language, timing rules)
  • Campaigns pre-written and scheduled
  • Full reporting on delivery and replies

💸 Average savings: $20–$60/month


5. CRM or Lead Tracking Systems (like Hubspot, Pipedrive, Zoho)

If you’re only using a CRM to track advertiser leads, you’re overpaying. Most CRMs are bloated with features you’ll never touch.

Why you can cancel it:

  • Working Napkin includes a lead manager
  • See which advertisers opened your emails or replied to texts
  • Follow up directly from the same platform

💸 Average savings: $50–$200/month


Total Monthly Savings = $125–$435/month

And that’s just the beginning. You’re also saving timebrainpower, and decision fatigue.


What You Gain with Working Napkin

Instead of juggling tools, you’re now getting:

  • ✅ Branded email campaigns, done-for-you
  • ✅ Scheduled social posts, auto-published
  • ✅ Targeted text outreach, fully compliant
  • ✅ Built-in analytics, zero spreadsheets
  • ✅ One login, one support team, one monthly price

Final Thoughts

You don’t need more tools. You need one that does more for you.

Working Napkin replaces your patchwork of software with a unified platform built specifically for local publishers. You get everything you need and none of what you don’t.

🔗 Ready to streamline your stack? Try Working Napkin today and cut the clutter.

Jeff Baker

CEO
Jeff Baker is a revenue strategist with over three decades of experience working with small and mid-sized businesses, particularly publishers and audience driven organizations. He is the founder of Boom Communications Group and Working Napkin. Jeff’s work is grounded in a simple belief, small and mid-size businesses must stop commodity thinking and turn audience access into sustainable customer value.

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